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El Susto

Mexico's love affair with sugary drinks turns deadly  



Mexico’s Number One Killer is not cartels. It’s Type 2 Diabetes. El Susto (The Shock) tells the story of how courageous public health activists in Mexico stirred a giant, the powerful beverage industry, aka “Big Soda”, when they took action to curb sugary drink consumption, with sobering and inspiring lessons for the rest of the world.